3 min read
Pre-Orders Are Now Open at Friend.com
A new era of personal technology has begun — and it’s being led by Friend, one of the first truly AI-native devices designed for daily life. Now officially available for pre-order at Friend.com, this new category-defining product is already sparking conversation across the tech world.
Friend isn’t trying to be a phone, a wearable, or a speaker. It’s something entirely new — a device built from the ground up to understand, adapt, and respond to your life in real time.
What Is Friend?
At its core, Friend is a context-aware, AI-powered personal companion. It doesn’t rely on screens, apps, or constant notifications. Instead, it focuses on helping you live more efficiently, think more clearly, and interact more naturally.
This is ambient computing in its purest form — always present, but never in the way. Friend listens, learns, and evolves to become a truly intuitive partner in your daily routine.
Designed for Simplicity and Trust
Unlike many modern devices that come with complex subscription models or hidden fees, Friend is refreshingly straightforward:
- $129 flat price
- No subscription required
- One-year warranty included
- Proudly made in Canada
This pricing model reflects Friend’s core philosophy: technology should be accessible, honest, and built to support your life — not monetize your attention.
A Market Shift Already in Motion
The arrival of Friend couldn’t be better timed. The tech industry is still buzzing from the announcement of a high-profile partnership between Jony Ive, the designer behind Apple’s most iconic products, and Sam Altman, CEO of OpenAI. Their joint effort to create a new AI-first consumer device — still under wraps — signals a deep shift in how personal technology is being imagined.
While that project is still in development, Friend is already here, placing a tangible marker on what the future of AI-native hardware can look and feel like.
This launch sends a clear message: we’ve officially entered the post-app era. The idea of an “assistant” as just a voice inside your phone is quickly becoming outdated. Friend represents a new generation of hardware — one that doesn’t ask for your attention, but works quietly to support it.
A New Timeline for the Tech Ecosystem
The release of Friend also sets a countdown in motion across the tech industry. As AI-native interfaces take center stage, companies are being pushed to rethink their approach to product design, user experience, and integration.
From smart home platforms to productivity tools, everything will need to adapt to a world where devices aren’t just connected — they’re aware.
Pre-Order Now
Friend is more than a device. It’s a signal that the way we interact with technology is about to fundamentally change.
Pre-orders are now live at Friend.com, with early adopters positioned to experience the future first.
This isn’t just a launch. It’s a starting point.
Learn more and place your order at www.friend.com
